Integration with Squarespace Scheduling

Squarespace Scheduling (previously Acuity Scheduling) is an online assistant which makes planning and filling out your online schedule easier and quicker. By providing a link to your Squarespace online calendar, you can allow your recipients to book meetings, demo sessions or services with you. Squarespace also lets you sync the online calendar to the Microsoft 365 calendar, so that all meetings are automatically updated in the familiar interface.

Integrating Squarespace meeting links into email signatures managed by CodeTwo Email Signatures 365 is a good way to:

• Funnel all or chosen recipients to an effective conversion method.
• Give your leads another way to learn more about your products or services.
• Eliminate the need for back-and-forth emails, just to set up a date for a meeting.

If you want to add Squarespace meeting links to your users’ email signatures, you need to setup the integration in both Squarespace and CodeTwo Email Signatures 365.

Squarespace configuration

The following guide shows only how to set up your Squarespace account to handle the integration. If you want to learn more about configuring this tool, visit Squarespace Help Center.

There is more than one way to use meeting links in email signatures. Here, we will show how to add meeting links to individual users’ calendars. This way, recipients can check your users’ availability and book meetings with them. To do that, we need to first create a calendar for each user who will be needing a meeting link and format the meeting link in a unified way.

Modify your meeting link base

By default, Squarespace meeting links have the following format:

https://app.squarespacescheduling.com/schedule.php?owner={ID}

Squarespace lets you change the link format so that it suits your company more than the version generated automatically.

1. Log in to your Squarespace account and go to Client Scheduling Page > Scheduling Page Link > General Scheduling Page. Click Change Link Name (Fig. 1.) to modify the link’s base.

Fig. 1. Changing the link format.

2. Enter a value that suits your company. The default scheduling page link format will change into, for example https://sample-company.as.me (Fig. 2.). If you add this link into your signature template, anyone who clicks it, will be able to see all your publicly-available calendars.

Fig. 2. Custom meeting link format.

Set up individual calendars for your users

At the time of writing, Squarespace doesn’t have a way to create calendars in bulk by importing user data from AD or CSV. It means that you need to create an individual calendar for every user who is going to have the scheduling link added to their signature.

1. The next step is to create an individual calendar for each of your users. To do so, go to Availability > Calendars. Click Add Calendar (Fig. 3.).

Fig. 3. Adding an individual user calendar.

2. Next, name the calendar and configure its settings, including the user’s email to receive booking notifications and replies from clients (Fig. 4.).

Fig. 4. Configuring user’s email to be used with the calendar.

3. After creating the calendar, click Direct Link (Fig. 5.) to edit the link to the individual calendar.

Fig. 5. Changing the direct calendar link.

4. The direct link to a user’s calendar starts with the value set up in step 2 (Fig. 2.), the link base. The editable part comes after the link base. One way to integrate individual links with email signatures in CodeTwo is to use first and last name of a user, for example, megan-bowen (Fig. 6.). If you use the same format for all individual user calendars, you will be able to use {First name} and {Last name} placeholders in your email signature template for an easy integration.

Fig. 6. Individual direct link format.

Adding calendar links in CodeTwo Email Signatures 365

After setting everything up in Squarespace Scheduling, it’s time to configure CodeTwo Email Signatures 365.

1. Go to app.codetwo.com and sign in.
2. Choose the email signature rule to which you would like to add the meeting link or create a new one. Learn more about creating signature rules
3. Go to the Design step and click Edit Signature (Fig. 7.).

Fig. 7. Edit email signature template.

4. Move your cursor to the place where you want to insert the scheduling link. Next, click Meeting link on the editor’s ribbon (Fig. 8.).

Fig. 8. Inserting a meeting link.

5. In the Insert meeting link window (Fig. 9.) that opens, you will set up the meeting link format corresponding to the Squarespace Scheduling settings. Configure it as follows:
   • Type: choose Custom link.
   • URL: Add an URL you’ve set up in Squarespace Scheduling (Fig. 6.), based on your direct meeting link base and individual parameters. Since I’ve set my sample user’s link to
     https://sample-company.as.me/megan-bowen
     the correct URL value would be
     https://sample-company.as.me/{First name}-{Last name}
   • Label and Picture: those fields let you decide whether to add the meeting link to a text fragment, image, or both.
   • Click OK when finished to insert the meeting link.

Fig. 9. Insert meeting link options.

When you save the new email signature template and email signature rule, changes are immediately applied. Whenever the rule adds a signature to a message, it will include a link to a personal calendar of a sender. Whenever a recipient clicks the link, it will take them to the scheduling page where they will be able to book a meeting according to the user’s availability.